title
How To Rank YouTube Videos | How To Rank YouTube Videos Fast In 2020 | YouTube SEO Tips |Simplilearn

description
🔥Post Graduate Program In Digital Marketing: https://www.simplilearn.com/advanced-digital-marketing-certification-training-course?utm_campaign=HowToRankYouTubeVideos-NBXC6-9dYfc&utm_medium=DescriptionFF&utm_source=youtube 🔥Digital Marketing Masters Program (Discount Code - YTBE15): https://www.simplilearn.com/master-in-digital-marketing?utm_campaign=SCE-DmMasters&utm_medium=DescriptionFF&utm_source=youtube This SEO tutorial will help you learn a few important factors that help your videos to rank #1 on YouTube. In this video, we will discuss how to do YouTube keyword research, how to create high-quality videos, the importance of user engagement, how to promote your video content, and a checklist that every individual can use to rank their videos on the first page of video results. If you want your videos to rank high on YouTube, this video is the best choice. Now let's look in detail at the top 4 ranking factors of Youtube for 2019. Below topics are explained in this YouTube SEO tutorial: 1. YouTube keyword research (02:30) 2. Create high quality videos (23:36) 3. Importance of user engagement (38:38) 4. Promote your content (43:06) 5. Checklist (49:49) Subscribe to our channel for more Digital Marketing Tutorials: https://www.youtube.com/user/Simplilearn?sub_confirmation=1 To access the slides, click here: https://www.slideshare.net/Simplilearn/how-to-rank-youtube-videos-how-to-rank-youtube-videos-fast-in-2019-youtube-seo-tips-simplilearn/Simplilearn/how-to-rank-youtube-videos-how-to-rank-youtube-videos-fast-in-2019-youtube-seo-tips-simplilearn Watch more videos on Digital Marketing: https://www.youtube.com/watch?v=xA_yMYN19ug&list=PLEiEAq2VkUULa5aOQmO_al2VVmhC-eqeI #YouTubeSEOTips #YouTubeSEO #seo #seotutorialforbeginners #digitalmarketing #digitalmarketingcourse #digitalmarketingcourse #simplilearndmca #Simplilearndigitalmarketing #simplilearn ➡️ About Post Graduate Program In Digital Marketing: Get a hands-on Live Interactive Learning experience with this Digital Marketing Course. Learn via fundamental and advanced material, preparing you for your Digital Marketing Career. Get a Meta Certified Digital Marketing Associate exam voucher worth USD $99 to showcase your skills. ✅ Key Features - Simplilearn's JobAssist helps you get noticed by top hiring companies - Joint Purdue-Simplilearn Digital Marketer Certificate - Become eligible to be part of the Purdue University Alumni Association - Masterclasses delivered by Purdue faculty - Harvard Business Publishing Cases - Build your website & learn real-world hands-on digital marketing techniques - Master sessions by Meta Blueprint trainer - 6-credit transfer for the Purdue Online MS in Communication program - Meta Certified Digital Marketing Associate exam voucher worth USD $99 - 5 Capstone problem statements and 15+ course-end projects - 10+ case studies from brands like Adidas, KFC, Nike, Intel, etc. - 35+ digital marketing tools - Boost productivity with ChatGPT and AI tools (Blue Willow, Stable Fusion & Well Said Labs) - Course aligned with Hootsuite and SE Ranking certification - Learn using Meta Business Coach Chatbot - Live classes delivered by Industry Experts along with self-paced content ✅ Skills Covered - Website Creation - Behavioral Marketing - Keyword Research - Search Engine Optimization - Search Engine Marketing - Campaign Management - Social Media Marketing - Mobile Marketing - Content Marketing - Content Strategy - Strategies for Paid Campaigns - Analytics ROI and Evaluation - AI Automation and Emerging Technology 🔥 Enroll for FREE Social Media Course & Get your Completion Certificate: https://www.simplilearn.com/skillup-free-online-courses?utm_campaign=Skillup-SocialMedia&utm_medium=Description&utm_source=youtube Learn more at: https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training?utm_campaign=How-To-Rank-YouTube-Videos-NBXC6-9dYfc&utm_medium=Tutorials&utm_source=youtube 🔥🔥 Interested in Attending Live Classes? Call Us: IN - 18002127688 / US - +18445327688

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{'title': 'How To Rank YouTube Videos | How To Rank YouTube Videos Fast In 2020 | YouTube SEO Tips |Simplilearn', 'heatmap': [{'end': 530.688, 'start': 459.842, 'weight': 1}], 'summary': "Provides tips on ranking youtube videos, including success in ranking first for keywords like 'machine learning' and 'data science', emphasizing audience engagement, strategies for keyword research, and case study with over 221,000 subscribers, 234,000 views, 2,000 likes, and 270+ comments.", 'chapters': [{'end': 76.214, 'segs': [{'end': 76.214, 'src': 'embed', 'start': 3.322, 'weight': 0, 'content': [{'end': 6.445, 'text': 'greetings, everyone welcome to simply learn.', 'start': 3.322, 'duration': 3.123}, {'end': 12.471, 'text': 'my name is rob sanders and i am going to talk about how to rank youtube videos today.', 'start': 6.445, 'duration': 6.026}, {'end': 14.252, 'text': "so it's simply learn.", 'start': 12.471, 'duration': 1.781}, {'end': 21.94, 'text': 'we take our videos on youtube very seriously, meaning that when we create videos, we want people to see them,', 'start': 14.252, 'duration': 7.688}, {'end': 28.084, 'text': 'because we know we make good videos and we know we have good content, And we know that our audience is going to enjoy it.', 'start': 21.94, 'duration': 6.144}, {'end': 32.325, 'text': "And so we want our audience to see the videos that we're creating.", 'start': 28.344, 'duration': 3.981}, {'end': 41.106, 'text': "And so we're going to give you some tips and tricks and methodology and ideas on how to get your videos to rank on YouTube.", 'start': 32.625, 'duration': 8.481}, {'end': 43.087, 'text': 'So at Simply Learn.', 'start': 41.347, 'duration': 1.74}, {'end': 48.508, 'text': "if I go to YouTube and I just type in machine learning, you could see we're right.", 'start': 43.087, 'duration': 5.421}, {'end': 52.149, 'text': 'here is the first organic video on YouTube for machine learning.', 'start': 48.508, 'duration': 3.641}, {'end': 61.882, 'text': "If I jump over to Google and I type in machine learning basics, you can see we're number one for machine learning basics under videos.", 'start': 52.529, 'duration': 9.353}, {'end': 67.891, 'text': "If I click on all, we're also ranked here as well under the video section on organic search results.", 'start': 62.083, 'duration': 5.808}, {'end': 70.512, 'text': 'Another example, data science for beginners.', 'start': 68.231, 'duration': 2.281}, {'end': 72.732, 'text': 'We ranked number one for that.', 'start': 70.952, 'duration': 1.78}, {'end': 76.214, 'text': 'If I look at another keyword, data science interview questions.', 'start': 72.752, 'duration': 3.462}], 'summary': 'Rob sanders shares tips to rank youtube videos; simply learn ranks first for multiple keywords.', 'duration': 72.892, 'max_score': 3.322, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc3322.jpg'}], 'start': 3.322, 'title': 'Ranking youtube videos', 'summary': "Provides tips and tricks on how to rank youtube videos, showcasing their success in ranking first for various keywords like 'machine learning' and 'data science'.", 'chapters': [{'end': 76.214, 'start': 3.322, 'title': 'Ranking youtube videos', 'summary': "Provides tips and tricks on how to rank youtube videos, showcasing their success in ranking first for various keywords like 'machine learning' and 'data science'.", 'duration': 72.892, 'highlights': ["Simply Learn ranks first on YouTube for 'machine learning' and 'data science' keywords, demonstrating their successful video ranking strategy.", 'The speaker emphasizes the importance of getting videos seen by the audience and shares tips and tricks to improve video ranking on YouTube.', "The chapter showcases the success of Simply Learn in ranking first for various keywords, including 'machine learning basics' and 'data science for beginners'.", 'The speaker, Rob Sanders, highlights how seriously Simply Learn takes its YouTube videos and its desire for the audience to see their quality content.']}], 'duration': 72.892, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc3322.jpg', 'highlights': ["Simply Learn ranks first on YouTube for 'machine learning' and 'data science' keywords, demonstrating their successful video ranking strategy.", "The chapter showcases the success of Simply Learn in ranking first for various keywords, including 'machine learning basics' and 'data science for beginners'.", 'The speaker emphasizes the importance of getting videos seen by the audience and shares tips and tricks to improve video ranking on YouTube.', 'The speaker, Rob Sanders, highlights how seriously Simply Learn takes its YouTube videos and its desire for the audience to see their quality content.']}, {'end': 439.072, 'segs': [{'end': 122.517, 'src': 'embed', 'start': 76.254, 'weight': 0, 'content': [{'end': 77.874, 'text': "Okay, we'll rank number two for that.", 'start': 76.254, 'duration': 1.62}, {'end': 86.737, 'text': "So we're ranking for a lot of videos, and why are we ranking for a lot of different content and videos on Google search and on YouTube?", 'start': 78.114, 'duration': 8.623}, {'end': 91.959, 'text': "Well, we put a lot of work in behind the scenes of creating the video, and that's what we want to show you.", 'start': 87.017, 'duration': 4.942}, {'end': 98.842, 'text': 'So part of that has a lot to do with, you know, how our audience engages and sees our video.', 'start': 92.119, 'duration': 6.723}, {'end': 105.635, 'text': "So, for example, we're looking at the Machine Learning Basics video here and we can see that it has over 221, 000 subscribers for this video 234,", 'start': 99.002, 'duration': 6.633}, {'end': 106.046, 'text': '000 views.', 'start': 105.635, 'duration': 0.411}, {'end': 107.706, 'text': "We've had over 2, 000 people like the video.", 'start': 106.126, 'duration': 1.58}, {'end': 117.292, 'text': 'And we have had over 270 plus comment on the video.', 'start': 113.729, 'duration': 3.563}, {'end': 122.517, 'text': "So when we get our videos to rank, then we can see there's a lot of engagement.", 'start': 117.513, 'duration': 5.004}], 'summary': 'Ranked number two with 234,000 views, 2,000 likes, and 270+ comments, showing high engagement.', 'duration': 46.263, 'max_score': 76.254, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc76254.jpg'}, {'end': 250.415, 'src': 'embed', 'start': 225.163, 'weight': 3, 'content': [{'end': 233.965, 'text': 'and so the whole idea behind youtube being the second most well-known search engine is centered around keywords.', 'start': 225.163, 'duration': 8.802}, {'end': 240.767, 'text': 'so if you have the right keywords for your video, then the chances of you ranking higher increases on youtube.', 'start': 233.965, 'duration': 6.802}, {'end': 245.648, 'text': "so we're gonna share with you a few easy ways to do keyword research.", 'start': 240.767, 'duration': 4.881}, {'end': 250.415, 'text': 'This is the most important step in getting your videos to rank on YouTube.', 'start': 245.888, 'duration': 4.527}], 'summary': 'Keyword research is crucial for ranking higher on youtube, as it is the second most well-known search engine.', 'duration': 25.252, 'max_score': 225.163, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc225163.jpg'}, {'end': 309.282, 'src': 'embed', 'start': 275.483, 'weight': 2, 'content': [{'end': 277.585, 'text': 'so we have the search suggestion.', 'start': 275.483, 'duration': 2.102}, {'end': 279.166, 'text': 'you can look at your competitors.', 'start': 277.585, 'duration': 1.581}, {'end': 280.087, 'text': 'we have different tools.', 'start': 279.166, 'duration': 0.921}, {'end': 283.39, 'text': 'we can use some other factors involved in Google itself.', 'start': 280.087, 'duration': 3.303}, {'end': 292.394, 'text': "so let's start talking about some of these ways to really hone in and do some good research on your keywords to align them with your videos.", 'start': 283.39, 'duration': 9.004}, {'end': 294.015, 'text': 'First thing is search suggests.', 'start': 292.754, 'duration': 1.261}, {'end': 296.616, 'text': 'So YouTube has a feature called autocomplete.', 'start': 294.135, 'duration': 2.481}, {'end': 300.138, 'text': "So if you've done any searches on Google, it's very similar.", 'start': 296.696, 'duration': 3.442}, {'end': 309.282, 'text': "If you're typing something in to YouTube search, then YouTube is going to suggest other related popular keywords.", 'start': 300.318, 'duration': 8.964}], 'summary': "Use youtube's autocomplete feature to find popular keywords for video optimization.", 'duration': 33.799, 'max_score': 275.483, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc275483.jpg'}], 'start': 76.254, 'title': 'Video ranking importance and tips', 'summary': 'Discusses the significance of ranking videos on google and youtube, emphasizing audience engagement and providing strategies for keyword research, with a case study of over 221,000 subscribers, 234,000 views, 2,000 likes, and 270+ comments.', 'chapters': [{'end': 122.517, 'start': 76.254, 'title': 'Ranking videos: importance and engagement', 'summary': 'Discusses the importance of ranking videos on google search and youtube, highlighting the engagement metrics for a specific video and emphasizing the correlation between ranking and audience engagement, with over 221,000 subscribers, 234,000 views, 2,000 likes, and 270+ comments.', 'duration': 46.263, 'highlights': ['The Machine Learning Basics video has over 221,000 subscribers, 234,000 views, 2,000 likes, and 270+ comments, demonstrating high audience engagement.', 'Ranking videos is important for visibility on Google search and YouTube, as it leads to increased audience engagement and visibility.']}, {'end': 439.072, 'start': 122.738, 'title': 'Youtube video ranking tips', 'summary': 'Focuses on strategies to rank youtube videos, emphasizing the importance of keyword research and user engagement, and provides methods for finding relevant keywords from search suggestions and competitor channels.', 'duration': 316.334, 'highlights': ["The importance of keyword research and user engagement is emphasized to increase video ranking on YouTube, with popular keywords and user interaction impacting the video's visibility. Emphasizes the importance of keyword research and user engagement for video ranking on YouTube, with popular keywords and user interaction impacting the video's visibility.", "The chapter provides methods for finding relevant keywords from search suggestions and competitor channels, including utilizing YouTube's autocomplete feature and examining popular keywords used by competitors. Discusses methods for finding relevant keywords from search suggestions and competitor channels, including utilizing YouTube's autocomplete feature and examining popular keywords used by competitors."]}], 'duration': 362.818, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc76254.jpg', 'highlights': ['Ranking videos is important for visibility on Google search and YouTube, as it leads to increased audience engagement and visibility.', 'The Machine Learning Basics video has over 221,000 subscribers, 234,000 views, 2,000 likes, and 270+ comments, demonstrating high audience engagement.', "The chapter provides methods for finding relevant keywords from search suggestions and competitor channels, including utilizing YouTube's autocomplete feature and examining popular keywords used by competitors.", "The importance of keyword research and user engagement is emphasized to increase video ranking on YouTube, with popular keywords and user interaction impacting the video's visibility."]}, {'end': 1193.226, 'segs': [{'end': 530.688, 'src': 'heatmap', 'start': 459.842, 'weight': 1, 'content': [{'end': 464.926, 'text': 'And so what you want to do is you want to look at the HTML.', 'start': 459.842, 'duration': 5.084}, {'end': 467.107, 'text': 'And so that means looking at the page source.', 'start': 465.106, 'duration': 2.001}, {'end': 471.731, 'text': 'So just like web pages, what YouTube does is they look at meta tags.', 'start': 467.347, 'duration': 4.384}, {'end': 478.236, 'text': 'So if you call from SEO, in order to get your pages to rank, you need to have a title tag and a meta tag description.', 'start': 471.971, 'duration': 6.265}, {'end': 479.877, 'text': 'So videos are no different.', 'start': 478.536, 'duration': 1.341}, {'end': 485.102, 'text': "What we're doing for YouTube is aligning certain keywords with the video.", 'start': 479.997, 'duration': 5.105}, {'end': 490.487, 'text': 'So if you take a look and do a search for keywords by viewing the page source,', 'start': 485.282, 'duration': 5.205}, {'end': 495.371, 'text': "you're going to see all the keywords associated with a particular video.", 'start': 490.487, 'duration': 4.884}, {'end': 500.593, 'text': 'So for example, I go back to YouTube and I look at the page source of a video.', 'start': 495.511, 'duration': 5.082}, {'end': 503.794, 'text': "Let's just say this video here, Facebook's ad tutorial.", 'start': 500.673, 'duration': 3.121}, {'end': 508.796, 'text': "I'm going to pull up the page source and all I need to do is control F and type in keywords.", 'start': 504.134, 'duration': 4.662}, {'end': 510.877, 'text': 'and now for that Facebook video.', 'start': 509.076, 'duration': 1.801}, {'end': 514.539, 'text': 'I can see all the keywords associated with the video.', 'start': 510.877, 'duration': 3.662}, {'end': 517.421, 'text': "so you can see there's a lot of different keywords.", 'start': 514.539, 'duration': 2.882}, {'end': 520.523, 'text': "we're aligning with this video, and so why do we want to do that?", 'start': 517.421, 'duration': 3.102}, {'end': 529.108, 'text': 'because we want, you know, our video to show up for keywords that people may type in, and so if we use that YouTube autocomplete,', 'start': 520.523, 'duration': 8.585}, {'end': 530.688, 'text': "it's gonna give you those ideas.", 'start': 529.108, 'duration': 1.58}], 'summary': 'Optimize youtube video by aligning keywords with title and meta tags for better seo.', 'duration': 70.846, 'max_score': 459.842, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc459842.jpg'}, {'end': 626.166, 'src': 'embed', 'start': 597.437, 'weight': 2, 'content': [{'end': 600.538, 'text': 'So a couple of examples are vidIQ and TubeBuddy.', 'start': 597.437, 'duration': 3.101}, {'end': 603.019, 'text': 'Those are extensions that work in Chrome.', 'start': 600.738, 'duration': 2.281}, {'end': 608.501, 'text': 'And what they do is they give you the exact tags that a particular video is using.', 'start': 603.299, 'duration': 5.202}, {'end': 616.723, 'text': "So, for example, If I go back here and I look at a video on YouTube, let's just say the Machine Learning Basics video,", 'start': 608.701, 'duration': 8.022}, {'end': 620.564, 'text': 'I have vidIQ installed on my Chrome browser.', 'start': 616.723, 'duration': 3.841}, {'end': 626.166, 'text': 'So just by clicking on that, vidIQ is going to give me a lot of information about that video.', 'start': 620.664, 'duration': 5.502}], 'summary': 'Extensions like vidiq and tubebuddy provide detailed video information in chrome.', 'duration': 28.729, 'max_score': 597.437, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc597437.jpg'}, {'end': 806.538, 'src': 'embed', 'start': 765.459, 'weight': 0, 'content': [{'end': 772.946, 'text': 'You can look what your competitors are doing by looking at the page source and just looking at the keywords that are aligned with that video.', 'start': 765.459, 'duration': 7.487}, {'end': 776.548, 'text': 'Or you can use a third party extension in Chrome.', 'start': 773.326, 'duration': 3.222}, {'end': 782.252, 'text': 'In my example, I use vidIQ that gave me the keywords associated with that video.', 'start': 776.849, 'duration': 5.403}, {'end': 785.034, 'text': 'So you have ways to get the keywords.', 'start': 782.513, 'duration': 2.521}, {'end': 790.398, 'text': 'So what we want to do is we want to make sure we choose keywords with high search volume.', 'start': 785.254, 'duration': 5.144}, {'end': 793, 'text': "They're going to drive more traffic to your video.", 'start': 790.578, 'duration': 2.422}, {'end': 799.348, 'text': 'However, we want to balance it out with keywords that have low difficulty and are easier to rank for.', 'start': 793.14, 'duration': 6.208}, {'end': 803.674, 'text': "So you don't want to choose something very broad that's just going to be very difficult to rank for.", 'start': 799.508, 'duration': 4.166}, {'end': 806.538, 'text': 'And of course, we always want to go with relevancy.', 'start': 803.694, 'duration': 2.844}], 'summary': 'Use page source or third-party extension to find keywords for video optimization. choose high search volume keywords balanced with low difficulty and relevance.', 'duration': 41.079, 'max_score': 765.459, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc765459.jpg'}, {'end': 1050.272, 'src': 'embed', 'start': 1018.94, 'weight': 3, 'content': [{'end': 1025.904, 'text': "so the whole idea is to be found on youtube and google, because you're increasing your visibility,", 'start': 1018.94, 'duration': 6.964}, {'end': 1030.106, 'text': "you're increasing your chances of getting found on both search platforms.", 'start': 1025.904, 'duration': 4.202}, {'end': 1035.989, 'text': 'so according to backlinko, google ranks videos with keywords like how to tutorials.', 'start': 1030.106, 'duration': 5.883}, {'end': 1041.97, 'text': 'So a lot of the videos that you find on YouTube are going to be instructional based.', 'start': 1036.348, 'duration': 5.622}, {'end': 1050.272, 'text': "And so what Google's doing is they're saying hey, if somebody types in how to or tutorial or an introduction to anything,", 'start': 1042.21, 'duration': 8.062}], 'summary': "Increasing visibility on youtube and google with instructional videos improves chances of being found, as google ranks videos with relevant keywords like 'how to' and 'tutorials'.", 'duration': 31.332, 'max_score': 1018.94, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1018940.jpg'}, {'end': 1117.48, 'src': 'embed', 'start': 1084.218, 'weight': 4, 'content': [{'end': 1086.92, 'text': "so let's move over now to video title.", 'start': 1084.218, 'duration': 2.702}, {'end': 1095.485, 'text': "so we want to use our target keyword in the title of the video and again we want to make sure if it's educational,", 'start': 1086.92, 'duration': 8.565}, {'end': 1098.807, 'text': 'to include that keyword tutorial or how to.', 'start': 1095.485, 'duration': 3.322}, {'end': 1103.43, 'text': 'so for every video title, youtube has a limit of 100 characters.', 'start': 1098.807, 'duration': 4.623}, {'end': 1106.932, 'text': 'so we really have to pick and choose really wisely.', 'start': 1103.43, 'duration': 3.502}, {'end': 1110.795, 'text': 'so if we look at the video that we were focusing on a couple of minutes ago,', 'start': 1106.932, 'duration': 3.863}, {'end': 1117.48, 'text': 'so machine learning basics here we could see under 100 characters we have machine learning basics.', 'start': 1111.255, 'duration': 6.225}], 'summary': 'Optimize video titles with target keywords, ensuring educational content and staying within the 100-character limit.', 'duration': 33.262, 'max_score': 1084.218, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1084218.jpg'}], 'start': 439.072, 'title': 'Youtube video keyword analysis and seo optimization', 'summary': 'Discusses methods to analyze and align keywords for youtube videos, emphasizing high volume, low competition, and relevant keywords. it also highlights the importance of using targeted keywords in video titles and leveraging instructional keywords to rank on both google and youtube.', 'chapters': [{'end': 941.201, 'start': 439.072, 'title': 'Youtube video keyword analysis', 'summary': "Discusses various methods to analyze and align keywords for youtube videos, including using competitors' content, examining tags from page source, and utilizing chrome extensions like vidiq and tubebuddy, with emphasis on selecting high volume, low competition, and relevant keywords.", 'duration': 502.129, 'highlights': ["Using competitors' content and page source for keyword analysis Analyzing competitors' videos and examining page source for keywords helps in identifying popular and relevant keywords, aiding in video ranking on YouTube and Google.", 'Utilizing Chrome extensions like vidIQ and TubeBuddy for keyword analysis Chrome extensions like vidIQ and TubeBuddy provide detailed insights into video tags, including keyword rankings, assisting in selecting appropriate keywords for video optimization.', 'Emphasizing the importance of high volume, low competition, and relevant keywords Selecting keywords with high search volume, low difficulty, and strong relevancy is crucial for driving traffic and achieving better ranking for YouTube videos.']}, {'end': 1193.226, 'start': 941.221, 'title': 'Optimizing video seo for google and youtube', 'summary': 'Emphasizes the importance of using targeted keywords in video titles and leveraging instructional keywords to rank on both google and youtube, with examples showing how strategic keyword placement and character limit optimization can impact search results.', 'duration': 252.005, 'highlights': ["Using targeted keywords in video titles and leveraging instructional keywords to rank on both Google and YouTube The transcript emphasizes the importance of using targeted keywords in video titles and leveraging instructional keywords like 'how to' and 'tutorial' to rank on both Google and YouTube, demonstrating the impact of strategic keyword placement on search visibility.", 'Examples showing how strategic keyword placement and character limit optimization impact search results The transcript provides examples of video titles with strategic keyword placement, staying within the 100-character limit, and using catchy words and numbers to gain high click-through rates, showcasing the impact of character limit optimization on search results.']}], 'duration': 754.154, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc439072.jpg', 'highlights': ['Selecting keywords with high search volume, low difficulty, and strong relevancy is crucial for driving traffic and achieving better ranking for YouTube videos.', "Analyzing competitors' videos and examining page source for keywords helps in identifying popular and relevant keywords, aiding in video ranking on YouTube and Google.", 'Chrome extensions like vidIQ and TubeBuddy provide detailed insights into video tags, including keyword rankings, assisting in selecting appropriate keywords for video optimization.', "The transcript emphasizes the importance of using targeted keywords in video titles and leveraging instructional keywords like 'how to' and 'tutorial' to rank on both Google and YouTube, demonstrating the impact of strategic keyword placement on search visibility.", 'The transcript provides examples of video titles with strategic keyword placement, staying within the 100-character limit, and using catchy words and numbers to gain high click-through rates, showcasing the impact of character limit optimization on search results.']}, {'end': 2126.52, 'segs': [{'end': 1224.849, 'src': 'embed', 'start': 1193.226, 'weight': 0, 'content': [{'end': 1198.871, 'text': 'so choosing the right words in your video title is going to help you get that click-through rate up.', 'start': 1193.226, 'duration': 5.645}, {'end': 1202.593, 'text': 'remember, click-through rate is clicks divided by impressions,', 'start': 1198.871, 'duration': 3.722}, {'end': 1208.277, 'text': 'and an impression is how many times your video shows up in the search results on youtube or google.', 'start': 1202.593, 'duration': 5.684}, {'end': 1216.763, 'text': 'so we want to keep our click-through rate high and in order to do that, we want to be able to write some really good title tags for our video.', 'start': 1208.277, 'duration': 8.486}, {'end': 1224.849, 'text': "so use catchy words like a number or how to or what is, because that's going to resonate with people when they're searching.", 'start': 1217.003, 'duration': 7.846}], 'summary': 'Optimizing video titles with catchy words increases click-through rate on youtube and google search results.', 'duration': 31.623, 'max_score': 1193.226, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1193226.jpg'}, {'end': 1390.846, 'src': 'embed', 'start': 1357.529, 'weight': 2, 'content': [{'end': 1359.79, 'text': 'Use them as target keywords with the video.', 'start': 1357.529, 'duration': 2.261}, {'end': 1369.134, 'text': 'So between your LSI keywords, target keywords, and then using our primary and secondary keyword in the title tag,', 'start': 1359.93, 'duration': 9.204}, {'end': 1375.478, 'text': 'using our primary and secondary keyword in the description and then using hashtags in the description.', 'start': 1369.134, 'duration': 6.344}, {'end': 1384.683, 'text': 'The combination of all of that, if we chose the right keyword, then we should find that our video will eventually rank on YouTube.', 'start': 1375.678, 'duration': 9.005}, {'end': 1390.846, 'text': 'So just doing these small tidbits with our keywords really help get our video to rank.', 'start': 1384.943, 'duration': 5.903}], 'summary': 'Optimizing with lsi and target keywords, along with using primary and secondary keywords in the title tag and description, as well as hashtags, can help improve video rankings on youtube.', 'duration': 33.317, 'max_score': 1357.529, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1357529.jpg'}, {'end': 1521.965, 'src': 'embed', 'start': 1493.527, 'weight': 5, 'content': [{'end': 1496.67, 'text': 'We want to look at audience retention and user engagement.', 'start': 1493.527, 'duration': 3.143}, {'end': 1503.057, 'text': 'So audience retention is simply the percentage length of your video that the audience has watched.', 'start': 1496.81, 'duration': 6.247}, {'end': 1506.378, 'text': "it's the percentage your audience has watched.", 'start': 1503.357, 'duration': 3.021}, {'end': 1512.261, 'text': 'so focusing on audience retention is important for people who want their videos to rank high.', 'start': 1506.378, 'duration': 5.883}, {'end': 1517.103, 'text': 'so if you want to rank, you need to optimize for the keywords, but got to keep in mind content.', 'start': 1512.261, 'duration': 4.842}, {'end': 1521.965, 'text': 'so content is related to audience retention and user engagement.', 'start': 1517.103, 'duration': 4.862}], 'summary': 'Optimizing for audience retention is key for high video rankings.', 'duration': 28.438, 'max_score': 1493.527, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1493527.jpg'}, {'end': 1641.71, 'src': 'embed', 'start': 1613.694, 'weight': 6, 'content': [{'end': 1618.337, 'text': 'so even when viewers watch you know both videos, the time is going to differ.', 'start': 1613.694, 'duration': 4.643}, {'end': 1621.68, 'text': 'so we want to take into account longer videos,', 'start': 1618.337, 'duration': 3.343}, {'end': 1631.806, 'text': "for primarily that reason is because you know it gives an end user an opportunity to watch the video longer and then it's going to help us rank our videos longer.", 'start': 1621.68, 'duration': 10.126}, {'end': 1641.71, 'text': 'So when we talk about watch time, so if one video has higher watch time than the other, watch time is just the number of views times,', 'start': 1632.066, 'duration': 9.644}], 'summary': 'Longer videos help increase watch time and improve video ranking.', 'duration': 28.016, 'max_score': 1613.694, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1613694.jpg'}, {'end': 1776.511, 'src': 'embed', 'start': 1753.45, 'weight': 4, 'content': [{'end': 1761.939, 'text': 'And when you align everything accordingly, keywords, titles, content, then at the end of the day, the user is going to watch it.', 'start': 1753.45, 'duration': 8.489}, {'end': 1767.505, 'text': 'And the more they watch it, the higher the engagement, the higher the engagement, the better chance you have to rank.', 'start': 1762.56, 'duration': 4.945}, {'end': 1772.348, 'text': 'some other tips that you could use to create high quality videos.', 'start': 1767.685, 'duration': 4.663}, {'end': 1776.511, 'text': 'so we want to be able to, you know, use examples to clarify our content.', 'start': 1772.348, 'duration': 4.163}], 'summary': 'Aligning keywords, titles, and content increases user engagement and ranking. use examples to clarify content.', 'duration': 23.061, 'max_score': 1753.45, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1753450.jpg'}, {'end': 1941.146, 'src': 'embed', 'start': 1916.434, 'weight': 8, 'content': [{'end': 1923.017, 'text': "so that you can understand what i'm trying to say or what the viewer is trying to to understand when they're watching the video.", 'start': 1916.434, 'duration': 6.583}, {'end': 1928.54, 'text': 'so watching and listening are two of the components and you want to make sure both of our high quality.', 'start': 1923.017, 'duration': 5.523}, {'end': 1930.081, 'text': 'avoid distractions.', 'start': 1928.54, 'duration': 1.541}, {'end': 1931.521, 'text': "we don't want to pause.", 'start': 1930.081, 'duration': 1.44}, {'end': 1934.443, 'text': "you don't want to ramble on a particular point too long.", 'start': 1931.521, 'duration': 2.922}, {'end': 1936.444, 'text': 'we want to keep users engaged.', 'start': 1934.443, 'duration': 2.001}, {'end': 1941.146, 'text': 'so you always want to move from one point to the other, intermix it with examples.', 'start': 1936.444, 'duration': 4.702}], 'summary': 'Ensure high-quality audio and visuals, avoid distractions, and engage users with concise, clear points and examples.', 'duration': 24.712, 'max_score': 1916.434, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1916434.jpg'}, {'end': 2012.856, 'src': 'embed', 'start': 1978.801, 'weight': 9, 'content': [{'end': 1980.942, 'text': 'Focus on the initial 15 seconds.', 'start': 1978.801, 'duration': 2.141}, {'end': 1981.782, 'text': "So that's key.", 'start': 1981.082, 'duration': 0.7}, {'end': 1987.124, 'text': "Somebody's going to click the play button of your video, and if you don't catch them in the first 15 seconds,", 'start': 1982.182, 'duration': 4.942}, {'end': 1992.747, 'text': "then they're likely going to pause the video or just go ahead and close it out altogether.", 'start': 1987.124, 'duration': 5.623}, {'end': 1996.712, 'text': "So you want to be able to capture somebody's attention right off the bat.", 'start': 1992.927, 'duration': 3.785}, {'end': 2002.498, 'text': "And even before they click on that play button, you want to make sure, again, you're exceeding expectations.", 'start': 1996.852, 'duration': 5.646}, {'end': 2004.901, 'text': 'That title is aligned with the content.', 'start': 2002.558, 'duration': 2.343}, {'end': 2012.856, 'text': 'So in your first 15 seconds, It basically needs to be catchy, but also setting the expectation of what the user is expecting.', 'start': 2005.021, 'duration': 7.835}], 'summary': 'Capture attention in first 15 seconds to retain viewers.', 'duration': 34.055, 'max_score': 1978.801, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1978801.jpg'}, {'end': 2126.52, 'src': 'embed', 'start': 2083.408, 'weight': 7, 'content': [{'end': 2088.291, 'text': 'So we want to keep that number high at the very initial stage of the video.', 'start': 2083.408, 'duration': 4.883}, {'end': 2089.992, 'text': 'And we want to keep it high throughout.', 'start': 2088.471, 'duration': 1.521}, {'end': 2098.878, 'text': "And that's why you always want to create high quality content using those examples, using imagery, making it organized content, not pausing, you know,", 'start': 2090.313, 'duration': 8.565}, {'end': 2100.179, 'text': 'going from one point to the other.', 'start': 2098.878, 'duration': 1.301}, {'end': 2105.063, 'text': 'Those are all best practices to keep the viewer engaged.', 'start': 2100.219, 'duration': 4.844}, {'end': 2108.446, 'text': 'and then we want to add resources from well-known sites.', 'start': 2105.063, 'duration': 3.383}, {'end': 2111.808, 'text': "so throughout this video we've used backlinko.", 'start': 2108.446, 'duration': 3.362}, {'end': 2113.49, 'text': "there are other sources we've used.", 'start': 2111.808, 'duration': 1.682}, {'end': 2117.093, 'text': 'so if you have a source, go ahead and put it in your video to add credibility.', 'start': 2113.49, 'duration': 3.603}, {'end': 2119.194, 'text': 'and then we want to use cards to your video.', 'start': 2117.093, 'duration': 2.101}, {'end': 2123.818, 'text': 'so this cards is basically a feature that recommends relevant videos to your audience.', 'start': 2119.194, 'duration': 4.624}, {'end': 2126.52, 'text': 'so in addition to machine learning basics,', 'start': 2123.818, 'duration': 2.702}], 'summary': 'Create high-quality, engaging content with examples, imagery, and resources from reputable sites. use cards to recommend relevant videos.', 'duration': 43.112, 'max_score': 2083.408, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2083408.jpg'}], 'start': 1193.226, 'title': 'Video optimization best practices', 'summary': 'Covers optimizing video titles for improved click-through rate, using target keywords, hashtags, and high-quality content for better youtube video ranking, and best practices for video creation, including engaging content and audience retention optimization.', 'chapters': [{'end': 1224.849, 'start': 1193.226, 'title': 'Video title optimization', 'summary': "Emphasizes the importance of choosing the right words in video titles to improve click-through rate, suggesting using catchy words like numbers or 'how to' to resonate with viewers, ultimately increasing the click-through rate on platforms like youtube and google.", 'duration': 31.623, 'highlights': ['Choosing the right words in video titles helps improve click-through rate, with the formula clicks divided by impressions representing how many times a video shows up in search results on YouTube or Google.', "Using catchy words like numbers or 'how to' in video titles resonates with viewers and boosts click-through rate, improving visibility on search platforms like YouTube and Google."]}, {'end': 1795.082, 'start': 1224.849, 'title': 'Optimizing youtube video for search', 'summary': 'Emphasizes using target keywords in the video description, title, and tags, incorporating hashtags, lsi keywords, and target keywords, creating high-quality content aligned with keywords, and optimizing for audience retention and engagement to improve video ranking on youtube.', 'duration': 570.233, 'highlights': ['Using target keywords in the video description, title, and tags Incorporating target keywords in the video description, title, and tags to optimize video content for search.', 'Incorporating hashtags, LSI keywords, and target keywords Utilizing hashtags, LSI keywords, and target keywords to enhance video visibility and alignment with search queries.', 'Creating high-quality content aligned with keywords Emphasizing the importance of creating high-quality content aligned with relevant keywords to improve video ranking and user engagement.', 'Optimizing for audience retention and engagement Stressing the significance of optimizing for audience retention and user engagement to improve video ranking on YouTube.', 'Publishing longer videos to increase audience engagement and retention Encouraging the publication of longer videos to enhance audience engagement and retention, thereby improving video ranking.']}, {'end': 2126.52, 'start': 1795.342, 'title': 'Video creation best practices', 'summary': 'Emphasizes the importance of aligning video content with user expectations, using high-quality imagery and original content, maintaining high audio and video quality, keeping audience engaged, and optimizing audience retention, with a focus on the initial 15 seconds and throughout the video.', 'duration': 331.178, 'highlights': ['The importance of aligning video content with user expectations and using high-quality imagery and original content to keep the audience engaged is emphasized.', 'Maintaining high audio and video quality is crucial, with a focus on speaking clearly, avoiding distractions, and providing transcripts or subtitles for the video.', 'Optimizing audience retention throughout the video, particularly in the initial 15 seconds, is highlighted as a key practice, with a focus on keeping the viewer engaged and using audience retention metrics to assess performance.', "The use of credible resources and cards to recommend relevant videos is mentioned as additional strategies to enhance the video's credibility and engagement."]}], 'duration': 933.294, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc1193226.jpg', 'highlights': ["Using catchy words like numbers or 'how to' in video titles resonates with viewers and boosts click-through rate, improving visibility on search platforms like YouTube and Google.", 'Choosing the right words in video titles helps improve click-through rate, with the formula clicks divided by impressions representing how many times a video shows up in search results on YouTube or Google.', 'Incorporating hashtags, LSI keywords, and target keywords to enhance video visibility and alignment with search queries.', 'Using target keywords in the video description, title, and tags to optimize video content for search.', 'Emphasizing the importance of creating high-quality content aligned with relevant keywords to improve video ranking and user engagement.', 'Stressing the significance of optimizing for audience retention and user engagement to improve video ranking on YouTube.', 'Encouraging the publication of longer videos to enhance audience engagement and retention, thereby improving video ranking.', 'The importance of aligning video content with user expectations and using high-quality imagery and original content to keep the audience engaged is emphasized.', 'Maintaining high audio and video quality is crucial, with a focus on speaking clearly, avoiding distractions, and providing transcripts or subtitles for the video.', 'Optimizing audience retention throughout the video, particularly in the initial 15 seconds, is highlighted as a key practice, with a focus on keeping the viewer engaged and using audience retention metrics to assess performance.', "The use of credible resources and cards to recommend relevant videos is mentioned as additional strategies to enhance the video's credibility and engagement."]}, {'end': 2818.867, 'segs': [{'end': 2194.754, 'src': 'embed', 'start': 2126.52, 'weight': 0, 'content': [{'end': 2132.705, 'text': 'there could be other videos about machine learning that we can recommend or YouTube can recommend to the audience.', 'start': 2126.52, 'duration': 6.185}, {'end': 2141.971, 'text': 'To set up end screens, you want to make sure that with end screens, you can use relevant videos to your audience towards the end of your video.', 'start': 2132.965, 'duration': 9.006}, {'end': 2145.573, 'text': 'So you can recommend relevant videos towards the end of your video.', 'start': 2142.191, 'duration': 3.382}, {'end': 2147.835, 'text': 'You can also create playlists.', 'start': 2145.893, 'duration': 1.942}, {'end': 2153.839, 'text': 'So this is a feature that keeps your audience engaged with relevant content by autoplaying the next video.', 'start': 2148.095, 'duration': 5.744}, {'end': 2158.262, 'text': "So if you enable this feature, it's going to go from one video to another.", 'start': 2154.059, 'duration': 4.203}, {'end': 2161.525, 'text': 'Pattern interrupts keep the audience engaged.', 'start': 2158.522, 'duration': 3.003}, {'end': 2169.352, 'text': 'So basically it allows your audience to stay within one video without having any interruptions involved.', 'start': 2161.685, 'duration': 7.667}, {'end': 2177.659, 'text': 'And so going back to the, did you know audience retention report helps you analyze how well your videos are engaging to the audience.', 'start': 2169.732, 'duration': 7.927}, {'end': 2182.323, 'text': 'So what do we mean by that? Well, if I go back again to my audience retention report.', 'start': 2177.879, 'duration': 4.444}, {'end': 2183.864, 'text': 'how engaging was it?', 'start': 2182.683, 'duration': 1.181}, {'end': 2185.105, 'text': 'well, i could see 42.', 'start': 2183.864, 'duration': 1.241}, {'end': 2192.773, 'text': "43 watched it on average of 3 minutes and 21 seconds, so to me that's pretty good.", 'start': 2185.105, 'duration': 7.668}, {'end': 2194.754, 'text': 'of course we always want 100 of the video.', 'start': 2192.773, 'duration': 1.981}], 'summary': 'Utilize end screens and playlists to recommend relevant videos and keep audience engaged. analyze audience retention report for engagement insights.', 'duration': 68.234, 'max_score': 2126.52, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2126520.jpg'}, {'end': 2347.403, 'src': 'embed', 'start': 2321.922, 'weight': 3, 'content': [{'end': 2329.168, 'text': "So engagement is, as we mentioned, important because basically we can't rank without engagement.", 'start': 2321.922, 'duration': 7.246}, {'end': 2332.29, 'text': "Our videos won't rank unless we have engagement.", 'start': 2329.368, 'duration': 2.922}, {'end': 2334.012, 'text': "So that's why it's important.", 'start': 2332.411, 'duration': 1.601}, {'end': 2339.356, 'text': 'So engagement is somebody liking the video, commenting, sharing it, or subscribing.', 'start': 2334.132, 'duration': 5.224}, {'end': 2342.199, 'text': 'Each one of these is important to ranking.', 'start': 2339.737, 'duration': 2.462}, {'end': 2344.821, 'text': 'So yes, you need to align keywords.', 'start': 2342.339, 'duration': 2.482}, {'end': 2347.403, 'text': 'Yes, you need to have high quality content.', 'start': 2344.881, 'duration': 2.522}], 'summary': 'Engagement (likes, comments, shares, subscribes) crucial for video ranking.', 'duration': 25.481, 'max_score': 2321.922, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2321922.jpg'}, {'end': 2396.367, 'src': 'embed', 'start': 2370.452, 'weight': 4, 'content': [{'end': 2378.461, 'text': 'so there are a lot of tips to creating engaging content, and so, according to wordstream, if your content is entertaining,', 'start': 2370.452, 'duration': 8.009}, {'end': 2382.063, 'text': 'then over three quarters of the users are going to share it.', 'start': 2378.461, 'duration': 3.602}, {'end': 2390.045, 'text': "So that's part of keeping users engaged is keeping it entertaining is part of getting a high quality video.", 'start': 2382.183, 'duration': 7.862}, {'end': 2396.367, 'text': 'So remember on the high quality video, when we say entertaining, the audio portion has a lot to do with it.', 'start': 2390.305, 'duration': 6.062}], 'summary': 'Creating entertaining content leads to over 75% user sharing.', 'duration': 25.915, 'max_score': 2370.452, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2370452.jpg'}, {'end': 2532.404, 'src': 'embed', 'start': 2501.624, 'weight': 5, 'content': [{'end': 2505.385, 'text': 'Adding that clear call to action at the end of the video will also.', 'start': 2501.624, 'duration': 3.761}, {'end': 2507.066, 'text': 'lead to engagement.', 'start': 2505.985, 'duration': 1.081}, {'end': 2514.931, 'text': 'so if we win the video with hey, leave your comments on this video or hey, feel free to share this video with colleagues who are interested,', 'start': 2507.066, 'duration': 7.865}, {'end': 2519.375, 'text': "then that's a call to action that's likely going to lead to more engagement.", 'start': 2514.931, 'duration': 4.444}, {'end': 2521.116, 'text': 'reply to your comments as well.', 'start': 2519.375, 'duration': 1.741}, {'end': 2524.118, 'text': 'so if you have comments, we always want to reply to them.', 'start': 2521.116, 'duration': 3.002}, {'end': 2532.404, 'text': 'likely those comments are going to be questions, because again, as i mentioned, even in this video about how to rank your videos on youtube, okay,', 'start': 2524.118, 'duration': 8.286}], 'summary': 'Including a clear call to action at the end of the video can drive engagement and increase comments and shares.', 'duration': 30.78, 'max_score': 2501.624, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2501624.jpg'}, {'end': 2567.141, 'src': 'embed', 'start': 2542.728, 'weight': 6, 'content': [{'end': 2548.45, 'text': "that we're able to respond in the form of an answer to a question that somebody leaves in the comment section.", 'start': 2542.728, 'duration': 5.722}, {'end': 2553.011, 'text': "So more comments also lead to higher rankings because it's engagement.", 'start': 2548.67, 'duration': 4.341}, {'end': 2559.276, 'text': "So when you're getting high engagement and your video starts to rank well, you're going to start feeling really good.", 'start': 2553.251, 'duration': 6.025}, {'end': 2565.04, 'text': 'And what is that going to do? Okay, that feel good is going to lead to confidence, which in turn is going to probably lead to more videos.', 'start': 2559.636, 'duration': 5.404}, {'end': 2567.141, 'text': "And that's exactly what we do at Simply Learn.", 'start': 2565.32, 'duration': 1.821}], 'summary': 'Increasing comments leads to higher video rankings, boosting confidence and generating more videos for simply learn.', 'duration': 24.413, 'max_score': 2542.728, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2542728.jpg'}, {'end': 2711.455, 'src': 'embed', 'start': 2677.963, 'weight': 7, 'content': [{'end': 2684.086, 'text': "You're going to be able to see right away by promoting the video and driving traffic to the video how engaging it is.", 'start': 2677.963, 'duration': 6.123}, {'end': 2689.673, 'text': "The more people you have watch the video, the more engaging it becomes, the better it's going to rank.", 'start': 2684.986, 'duration': 4.687}, {'end': 2694.139, 'text': "So it's an ecosystem and promoting your content is part of that ecosystem.", 'start': 2689.713, 'duration': 4.426}, {'end': 2696.842, 'text': 'So it all starts with social media.', 'start': 2694.579, 'duration': 2.263}, {'end': 2700.748, 'text': "If you're active on whatever platform that is, go ahead and promote it.", 'start': 2697.123, 'duration': 3.625}, {'end': 2711.455, 'text': 'So you can also look at, you know, content based social media sites or social media content based platforms like Reddit or Flickr, for example.', 'start': 2700.908, 'duration': 10.547}], 'summary': 'Promoting video drives engagement and improves ranking, starting with social media.', 'duration': 33.492, 'max_score': 2677.963, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2677963.jpg'}, {'end': 2768.689, 'src': 'embed', 'start': 2739.478, 'weight': 8, 'content': [{'end': 2745.485, 'text': "Because not only is it going to drive traffic, but it's going to signal to Google, hey, you get a lot of traffic coming from Quora.", 'start': 2739.478, 'duration': 6.007}, {'end': 2748.766, 'text': 'This is going to bode well for this video in terms of ranking.', 'start': 2745.785, 'duration': 2.981}, {'end': 2750.326, 'text': "So here's an example.", 'start': 2748.906, 'duration': 1.42}, {'end': 2758.867, 'text': "You know, if you find a question that you can post on Quora, then you're going to get people to click on your video and respond accordingly on Quora.", 'start': 2750.566, 'duration': 8.301}, {'end': 2762.808, 'text': "Or you can act as the person responding to a question that's already there.", 'start': 2759.147, 'duration': 3.661}, {'end': 2768.689, 'text': 'So if somebody already asked a question about what is machine learning, you can respond with your video as the answer.', 'start': 2762.948, 'duration': 5.741}], 'summary': 'Utilize quora to drive traffic and improve video ranking by posting and responding to questions.', 'duration': 29.211, 'max_score': 2739.478, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2739478.jpg'}], 'start': 2126.52, 'title': 'Optimizing video engagement', 'summary': 'Discusses utilizing end screens and autoplay features to recommend relevant videos, emphasizes the significance of audience retention and demographics in youtube video analytics, and highlights strategies for driving higher engagement and better video ranking through clear call to action, comments, and social media promotion.', 'chapters': [{'end': 2169.352, 'start': 2126.52, 'title': 'Video recommendation and engagement', 'summary': 'Discusses the use of end screens and autoplay features to recommend relevant videos and playlists to the audience, thereby increasing engagement and minimizing interruptions.', 'duration': 42.832, 'highlights': ['End screens and autoplay features can recommend relevant videos and playlists to the audience, increasing engagement.', 'Pattern interrupts keep the audience engaged by allowing them to stay within one video without interruptions.']}, {'end': 2501.283, 'start': 2169.732, 'title': 'Youtube video engagement metrics', 'summary': 'Explains the importance of audience retention, average view duration, demographics, playback locations, and user engagement in youtube video analytics, highlighting the key points and metrics to measure video performance.', 'duration': 331.551, 'highlights': ['In analyzing audience retention, the speaker notes that 42.43% of the audience watched the video for an average of 3 minutes and 21 seconds, indicating good engagement, with the goal of 100% engagement for the entire 7-minute video. The speaker provides specific audience retention metrics, highlighting the percentage of the audience and their average viewing time, emphasizing the goal of 100% engagement for the entire video.', 'The importance of user engagement is stressed, emphasizing that engagement, including likes, comments, shares, and subscriptions, is crucial for video ranking and that high-quality, entertaining content is key to achieving engagement. The speaker emphasizes the significance of user engagement for video ranking, citing specific engagement actions and emphasizing the role of high-quality, entertaining content in achieving engagement.', 'Tips for creating engaging content are provided, including the use of humor, examples, and quizzes to keep users engaged, with the mention that entertaining content leads to over three-quarters of users sharing it. The speaker lists tips for creating engaging content, emphasizing the use of humor, examples, and quizzes to keep users engaged, and highlighting the impact of entertaining content on user sharing.']}, {'end': 2818.867, 'start': 2501.624, 'title': 'Optimizing video engagement', 'summary': 'Emphasizes the importance of clear call to action, engagement through comments, and video promotion on social media platforms for driving higher engagement and better video ranking, ultimately leading to increased confidence and a wider audience reach.', 'duration': 317.243, 'highlights': ['The importance of clear call to action is emphasized, as it can lead to higher engagement. Adding a clear call to action at the end of the video can lead to engagement and more comments, ultimately contributing to higher rankings and increased confidence.', 'Engagement through comments is crucial for higher rankings, as it indicates higher engagement and leads to increased confidence. Replying to comments and engaging with the audience not only leads to higher rankings but also boosts confidence and encourages the creation of more videos.', 'Promoting videos on social media platforms is essential for driving traffic and engagement. Promoting videos on various social media platforms such as Facebook, Twitter, and LinkedIn groups can drive traffic, improve engagement, and contribute to better video rankings.', 'Utilizing content-based social media sites and platforms like Quora and Reddit can drive traffic and signal to Google for better video ranking. Participating in discussions and posting content on platforms like Quora and Reddit, with links to the video, can drive traffic and signal to search engines for better video ranking.', 'Creating a blog and embedding relevant videos can complement each other, leading to increased traffic and engagement. Creating a blog and embedding relevant videos can enhance engagement and drive traffic, ultimately contributing to better video rankings.']}], 'duration': 692.347, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2126520.jpg', 'highlights': ['End screens and autoplay features recommend relevant videos, increasing engagement.', 'Pattern interrupts keep the audience engaged within one video without interruptions.', '42.43% of the audience watched the video for an average of 3 minutes and 21 seconds, indicating good engagement.', 'User engagement, including likes, comments, shares, and subscriptions, is crucial for video ranking.', 'Tips for creating engaging content: use humor, examples, and quizzes to keep users engaged.', 'Clear call to action leads to higher engagement and more comments, contributing to higher rankings.', 'Engagement through comments indicates higher engagement and leads to increased confidence.', 'Promoting videos on social media platforms is essential for driving traffic and engagement.', 'Utilizing content-based social media sites and platforms like Quora and Reddit can drive traffic and signal to Google for better video ranking.', 'Creating a blog and embedding relevant videos can complement each other, leading to increased traffic and engagement.']}, {'end': 3282.965, 'segs': [{'end': 2862.986, 'src': 'embed', 'start': 2818.867, 'weight': 0, 'content': [{'end': 2826.372, 'text': 'working with you know influencers in a particular category or topic will help drive traffic to the video.', 'start': 2818.867, 'duration': 7.505}, {'end': 2828.534, 'text': 'you can also create a YouTube playlist.', 'start': 2826.372, 'duration': 2.162}, {'end': 2831.496, 'text': 'so playlists tend to rank high in YouTube searches.', 'start': 2828.534, 'duration': 2.962}, {'end': 2836.921, 'text': 'so if you find yourself doing a lot of videos, well, go ahead and you know,', 'start': 2831.496, 'duration': 5.425}, {'end': 2842.165, 'text': 'go to your channel and simply in your channel you can go ahead and create playlists.', 'start': 2836.921, 'duration': 5.244}, {'end': 2849.572, 'text': "so when you create playlists, basically what you're doing is you're organizing the content into different playlists, no different than, say,", 'start': 2842.165, 'duration': 7.407}, {'end': 2856.9, 'text': "the music you have set up on your you know your iphone or ipod or or ipod, whatever it is you're using.", 'start': 2849.572, 'duration': 7.328}, {'end': 2862.025, 'text': "so you're just creating different videos in a particular category and it youtube likes it.", 'start': 2856.9, 'duration': 5.125}, {'end': 2862.986, 'text': "it's organized.", 'start': 2862.025, 'duration': 0.961}], 'summary': 'Collaborating with influencers can drive traffic to videos; creating youtube playlists can improve search ranking and organization.', 'duration': 44.119, 'max_score': 2818.867, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2818867.jpg'}, {'end': 2954.962, 'src': 'embed', 'start': 2927.106, 'weight': 2, 'content': [{'end': 2930.268, 'text': 'i can embed it on a web page or a blog post.', 'start': 2927.106, 'duration': 3.162}, {'end': 2940.194, 'text': 'so just by clicking share, i can also immediately share it onto the social media platforms that we mentioned facebook, linkedin, reddit, okay, tumblr.', 'start': 2930.268, 'duration': 9.926}, {'end': 2949.86, 'text': "so there's a lot of ways to embed the video, not just on a blog post or influencer blog post, but on our email and on social media as well.", 'start': 2940.194, 'duration': 9.666}, {'end': 2954.962, 'text': "so here's an example of what we can do with the youtube discussion.", 'start': 2950.14, 'duration': 4.822}], 'summary': 'The video can be embedded on web pages, blog posts, and shared on multiple social media platforms like facebook, linkedin, reddit, and tumblr, offering various ways to distribute the content.', 'duration': 27.856, 'max_score': 2927.106, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2927106.jpg'}, {'end': 3016.606, 'src': 'embed', 'start': 2974.051, 'weight': 3, 'content': [{'end': 2980.716, 'text': "so that means that, hey, if there's a blogger out there that blogs about machine learning, you can always, you know,", 'start': 2974.051, 'duration': 6.665}, {'end': 2986.601, 'text': 'ask that blogger to create a link back to the video and you could reciprocate, do the same thing.', 'start': 2980.716, 'duration': 5.885}, {'end': 2989.464, 'text': 'So that helps increase the authority of the video.', 'start': 2986.742, 'duration': 2.722}, {'end': 2991.986, 'text': "So there's a lot of things you could do to promote your video.", 'start': 2989.484, 'duration': 2.502}, {'end': 2998.852, 'text': "So let's do a quick review on everything we talked about in terms of ranking your video on YouTube.", 'start': 2992.326, 'duration': 6.526}, {'end': 3000.733, 'text': 'It all starts with the keywords.', 'start': 2999.052, 'duration': 1.681}, {'end': 3004.997, 'text': 'So we want to identify a list of keywords that are relevant to the video.', 'start': 3001.034, 'duration': 3.963}, {'end': 3006.819, 'text': 'So we can use tools.', 'start': 3005.237, 'duration': 1.582}, {'end': 3008.64, 'text': 'to choose our keywords.', 'start': 3007.239, 'duration': 1.401}, {'end': 3016.606, 'text': 'but remember, we want to choose keywords that have high volume and low competition, and so where can we go to choose those keywords?', 'start': 3008.64, 'duration': 7.966}], 'summary': 'Promote video through blogger outreach, keyword selection, and high volume, low competition keywords for youtube ranking.', 'duration': 42.555, 'max_score': 2974.051, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2974051.jpg'}, {'end': 3187.315, 'src': 'embed', 'start': 3158.618, 'weight': 6, 'content': [{'end': 3164.28, 'text': 'you create a complimentary blog, you know, generate backlinks from, say, other blog posts.', 'start': 3158.618, 'duration': 5.662}, {'end': 3166.321, 'text': 'so there are lots of things you can do to promote your video.', 'start': 3164.28, 'duration': 2.041}, {'end': 3173.065, 'text': 'So, before you promote it, you want to organize the content, create good quality content, align it with keywords.', 'start': 3166.601, 'duration': 6.464}, {'end': 3179.89, 'text': 'Once you publish it, you know, keep organizing it by creating this playlist and then reach out on social,', 'start': 3173.386, 'duration': 6.504}, {'end': 3182.672, 'text': 'reach out on different communities related to the topic.', 'start': 3179.89, 'duration': 2.782}, {'end': 3187.315, 'text': 'And all those things combined will help you to get your YouTube video ranked.', 'start': 3183.112, 'duration': 4.203}], 'summary': 'Create quality content, backlinks, and engage with communities to rank youtube videos.', 'duration': 28.697, 'max_score': 3158.618, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc3158618.jpg'}, {'end': 3227.703, 'src': 'embed', 'start': 3201.221, 'weight': 5, 'content': [{'end': 3204.822, 'text': 'you want to be able to promote your content on social media.', 'start': 3201.221, 'duration': 3.601}, {'end': 3212.305, 'text': "on social bookmarking, though, and i can't stress enough, great high quality video first, 15 seconds are important,", 'start': 3204.822, 'duration': 7.483}, {'end': 3219.194, 'text': "but you're going to know if you have good quality video, because every video has analytics associated with it.", 'start': 3212.305, 'duration': 6.889}, {'end': 3222.061, 'text': 'so we want to keep in mind the engagement.', 'start': 3219.194, 'duration': 2.867}, {'end': 3224.567, 'text': 'so just by looking at the video itself.', 'start': 3222.061, 'duration': 2.506}, {'end': 3227.703, 'text': 'So here I can see this blockchain in seven minutes.', 'start': 3224.943, 'duration': 2.76}], 'summary': 'Promote high-quality 15-second videos on social media for engagement and analytics.', 'duration': 26.482, 'max_score': 3201.221, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc3201221.jpg'}], 'start': 2818.867, 'title': 'Youtube video optimization', 'summary': 'Discusses maximizing video traffic through engaging with influencers, creating playlists, and utilizing various platforms. it also emphasizes the importance of keyword research, user experience, and promotion through social media to rank youtube videos.', 'chapters': [{'end': 2991.986, 'start': 2818.867, 'title': 'Maximizing youtube video traffic', 'summary': 'Highlights the importance of engaging with influencers, creating playlists, and utilizing various platforms such as youtube, social media, and bookmarking sites to maximize video traffic, improve visibility, and increase engagement.', 'duration': 173.119, 'highlights': ['Creating playlists helps in organizing content and improving search ranking on YouTube. Playlists tend to rank high in YouTube searches, aiding in quicker and easier video discovery. Having organized playlists allows users to find videos easily, which is also favored by YouTube.', 'Engaging with influencers can drive traffic to the video and improve visibility. Working with influencers can help drive traffic to the video, increasing its visibility within a particular category or topic.', 'Utilizing social media platforms and email to share video links can enhance visibility and engagement. Sharing video links on social media platforms and through email, as well as embedding them in blog posts, can enhance visibility and engagement, improving the reach of the video.', 'Utilizing backlinks and bookmarking sites can increase the authority and reach of the video. Utilizing backlinks and bookmarking sites, as well as collaborating with bloggers to create links back to the video, can increase the authority and reach of the video.']}, {'end': 3282.965, 'start': 2992.326, 'title': 'Ranking youtube videos', 'summary': 'Emphasizes the importance of keyword research to optimize video content, focusing on high volume, low competition keywords, user experience, and promotion through social media and backlinks, with a key emphasis on creating high-quality engaging videos and monitoring engagement metrics.', 'duration': 290.639, 'highlights': ['Keyword research is crucial for optimizing video content, focusing on high volume, low competition keywords and using tools like vidiq or tubebuddy in chrome to identify relevant keywords. Emphasizes the importance of keyword research and using tools like vidiq or tubebuddy to identify high volume, low competition keywords.', 'Creating high-quality engaging videos is essential, with a focus on the first 15 seconds, using examples, quizzes, imagery, good audio, and video quality to enhance user experience and retention. Stresses the importance of creating high-quality engaging videos, focusing on the first 15 seconds, using examples, quizzes, imagery, good audio, and video quality to enhance user experience and retention.', 'Promotion through social media, backlinks, and organizing content into playlists are crucial for improving video ranking and engagement metrics. Highlights the importance of promotion through social media, backlinks, and organizing content into playlists for improving video ranking and engagement metrics.']}], 'duration': 464.098, 'thumbnail': 'https://coursnap.oss-ap-southeast-1.aliyuncs.com/video-capture/NBXC6-9dYfc/pics/NBXC6-9dYfc2818867.jpg', 'highlights': ['Creating playlists helps in organizing content and improving search ranking on YouTube.', 'Engaging with influencers can drive traffic to the video and improve visibility.', 'Utilizing social media platforms and email to share video links can enhance visibility and engagement.', 'Utilizing backlinks and bookmarking sites can increase the authority and reach of the video.', 'Keyword research is crucial for optimizing video content, focusing on high volume, low competition keywords.', 'Creating high-quality engaging videos is essential, with a focus on the first 15 seconds.', 'Promotion through social media, backlinks, and organizing content into playlists are crucial for improving video ranking and engagement metrics.']}], 'highlights': ["Simply Learn ranks first on YouTube for 'machine learning' and 'data science' keywords, demonstrating their successful video ranking strategy.", 'The Machine Learning Basics video has over 221,000 subscribers, 234,000 views, 2,000 likes, and 270+ comments, demonstrating high audience engagement.', 'Selecting keywords with high search volume, low difficulty, and strong relevancy is crucial for driving traffic and achieving better ranking for YouTube videos.', "Using catchy words like numbers or 'how to' in video titles resonates with viewers and boosts click-through rate, improving visibility on search platforms like YouTube and Google.", 'Encouraging the publication of longer videos to enhance audience engagement and retention, thereby improving video ranking.', 'End screens and autoplay features recommend relevant videos, increasing engagement.', 'User engagement, including likes, comments, shares, and subscriptions, is crucial for video ranking.', 'Creating playlists helps in organizing content and improving search ranking on YouTube.', 'Utilizing social media platforms and email to share video links can enhance visibility and engagement.', 'Keyword research is crucial for optimizing video content, focusing on high volume, low competition keywords.']}